The wrong way to do a shopping cart

The print-on-demand service that I’ve chosen for my book has a fairly nice web user interface with lots of Ajax code. Generally, that web application is one of the best aspects of doing business with them. That’s why I was surprised to find a rather amateurish flaw in their shopping cart. Here is the screenshot:

Notice the “do not click Place Order more than once” message. Someone has obviously identified that customers have been clicking more times than needed, but offering a warning message is not the way to solve the issue. In fact, such a message is a huge warning signal that something is wrong.

I’m pointing out this case in particular because it is one of the most frequent problems I’ve seen in Ajax sites, and one so easy to avoid. The proper solution is incredibly simple: always disable the form as the first step of asynchronous processing. It is very easy to block the “Place Order” button before an Ajax call goes out to the server, and doing so would technically prevent anyone using a proper browser to place the same order twice. For high volume sites, like this one, I always recommend implementing some sort of double-order analytics on the server just in case, because exceptions do happen, but just a simple JavaScript command to disable that button would save everyone a lot of trouble.